LIIAR For My Music Magazine

For my Foundation Portfolio – Main task I have to create a new music magazine which consists of: the front page; contents page; and a double paged spread. Through the acronym LIIAR I will be able to look how the media key concepts will apply for the magazine I choose to base my own magazine around.

Language

The language for my magazine will be all the text, pictures and the colours used to support these. For example the text I will use will be straight to the point and will catch the readers eye making them want to read on. The pictures will consist of one big main picture will be the main focus of the front cover, and several other pictures which will be set around the main photo to add more stories. The colours I use will be very attractive and effective on the eye, which will make my magazine avoid becoming boring.

Institution

They’re a few companies behind the publishing of music magazines. For example IPC Media are the publishers of NME (New Musical Express) and they’re one of the United Kingdom’s leading consumer magazine and digital publisher, with a large portfolio selling over 350 million copies each year when publishing the magazine they have different people who work on different parts of the magazine such as editor: Connor McNicholas, Publishing director: Paul Cheal, Publisher: Nicola Woods, and Head of marketing: Tim Pearson. Almost two in every three women and over 45% of U.K men read an IPC magazine, this is almost 27 million U.K adults.

Ipc Media - is a leading UK consumer magazine publisher and offers a wide range of different magazines that are suited to almost every reader. These include the very popular music magazine, NME. The NME is a British weekly music magazine featuring latest music news, UK's most comprehensive gig guide, reviews, gigs,tracks and albums and comments from nations most opinionated writes and gives an essential guide to music.

Emap - is the publisher of the kerrang magazine, the UK's premier multi-platform music destination and is the worlds biggest selling weekly rock magazine. The six music magazines in the Emap Performance stable - Sneak, Smash Hits, Kerrang!, Mixmag, Q, Mojo - cover a wide spectrum of tastes and age groups but all stand by a reputation of quality and passion. emap Performance also has a variety of websites supporting the music magazines and radio stations.

Future - This publisher is a trusted editorial service and magazines are just one of the media types they publish, to inform, entertain. Future produces over 4 million magazines each month. In addition, Future exports its publications to 90 countries internationally, making them the UK's number one exporter and licensor of monthly magazines. These include, Classic Rock, the UK’s fastest growing rock music magazine and this publisher is the global market leader in guitar magazines.

Audience

Many music magazines in the music industry have different musical genres for example: indie; rock; metal; and r’n’b. However, my music magazine will be specifically aimed at indie music. A magazine which I will help base mine around will be NME (New Musical Express) their Statistics look like this: 65% Male*, 50% 16-24*, 23% 25-34*and 79% ABC1*. My magazine will be aimed at all those who are interested in music of any era but people whose musical interests are more to the indie side of music.

Representation

The representation of my magazine is going to be of a fairly young audience around 16-24 who are interested in up coming music in the indie genre. The photo’s I use will show people playing the guitar who look comfortable playing showing they enjoy what they do to give a positive message across to the audience.